Great news — a new feature is now available in the Tacoloco advertiser panel!
You can now add an optional Conversion Cost column to your reports. If you’re using Postback to send conversion data, this column will show the average cost per conversion — calculated by dividing total spend by the number of conversions.
This update gives you a clearer picture of performance and helps you make smarter optimization decisions.
Give it a try! Enable the column in your report settings and start optimizing smarter.
